ANBLIK Weblog

Howard Nestler, CEO of Executive Options, today released data on the valuation of executive salary enhancements. The results of a study, which focused on upper level management positions, revealed two distinct classes of salary offerings.

“It was found that there are two classes of upper management level executives,” says Howard Nestler. “There are those who are paid for what they do and those who get paid for who they are.”

Howard Nestler draws focus on the fact that a majority of executives are all but anonymous amongst the decision-makers in their industry sector. “This puts them at a great disadvantage with regard to salary enhancements,” he explains. “These men and women are being paid only for what they do, thereby losing a lot of money in unearned income owing to their lack of visibility. Visibility within a sector to an executive is what brand awareness in the marketplace is to a product.”

There are a number of reasons a highly visible executive is paid more than his or her anonymous colleagues, according to Howard Nestler. “The most obvious is because of the effect such an executive has on the corporation’s share price when they sign on.”

“It is always about the bottom line,” says Howard Nestler. “Seeking discounts on lesser known executives while paying premium prices for the attention-getters makes sense.”

Read more about Howard Nestler at www.howardnestler.net